Why did your family start giving? Did you want to achieve a specific impact on an issue close to your hearts or did you want to bring your family together to pass on specific values from generation to generation? In most cases, it is a little bit – or a lot – of each.
Simon Sinek offers a very clear case for understanding a family’s ‘why’ in his seminal TED talk ‘How great leaders inspire action’ and his best-selling book Start with Why.
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